covid19 does not discriminate, let's look at the user research

Personas - A Look At Our Users

To understand who are covidcator’s target users, I focused on what types of individuals will be using the application to find a testing centre. Through the research, I segmented the target users into 4 categories: worry-well, symptomatic, asymptomatic and immunocompromised or comorbidity.

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User Journeys

Each persona has its own user journeys when they are using the app as a new user or repeating user. Explore the user journey for each of the personas above.

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Mapping the General User Experience

Some users require immediate results from the app whereas some users are just browsing to see what are the options around them. Below shows a map of the general user experiences for the two main types of users.